With UpLaunch, you can customize the content and campaign steps at 3 levels. This is one of the most unique features of our platform and allows to create a really unique contact experience.
The three levels are Default Campaigns - Journey Campaigns - Individual Campaign.
Default Campaigns - This is the content that is shipped across your account.
Journey Campaigns - Is a duplication of the default content and is customizable for that specific Journey.
Individual Campaign - This is the individual campaign that the contact is currently in you can customize it for that specific contact record.
Prioritization & How to Customize
If you want to change default content for your whole account, you can do that in Account Settings -> Default Campaigns.
If you want to change the content ONLY for a specific Journey you can do that in Account Settings -> Journeys. Then click the Actions dropdown and select Customize Content.
Lastly, if you want to change the content ONLY for a specific person, you can do that from their contact record under the Campaign Details tab.
When the email sends, we check in that order.
In other words, if you customize it for a specific person, we'll use that content.
If not, we'll check to see if it's been customized for that persons Journey. If it has, we'll use that content.
If not, we'll check to see if it's been customized as your default content. If it has, that's what we'll use.
And if not, we'll use the content that we include with the platform!